Mission
Our mission is to make games world-changing.
Whether as part of the player experience, or for some other greater cause, we believe that games have the power to make a change for good.
Any game on any platform has the ability to make an impact and we have set out on a journey to make this happen.
What we do
We at Playmob are a cool, creative bunch who love what game developers do – yes, you! You create great games that the whole world plays (and that’s a lot of people) and they play lots and often. But there are so many games out there, how do you make yours stand out? Whether it be a new release or a new lease of life, we can help you stand out from the crowd because we think you deserve to.
At PlayMob we have created a platform to quickly and easily apply some magic into your games. Our platform enables you to connect with partners such as charities and brands, who can help boost your player base, increase your existing users engagement, and convert your non-payers into paying players. We have made this so super quick and simple, if you blink you may miss the integration!
You want to see an example? Sure! Connect a charity to a virtual item for sale in your game and automatically increase player engagement when they buy the item and feel good about doing something good too. Instant gratification for the player, revenue for you and funds for the charity to do more great stuff. Check out our campaign with Per Blue, they loved it so much they have come back again, and again, for more!
Who we are
Jude Ower, Founder and CEO
Jude founded PlayMob to create world changing, meaningful games, to show the potential and power of games for change. Having been brought up in Dundee, games were a part of life growing up, she is now providing a vision to show how games and platforms can be used to make the world a better place. Jude is a judge for the BAFTA games awards, a member of UKIE and the IGDA and ever a supporter of promoting games skills to young people. She is also an avid speaker at events such as the Institute of Directors, SXSW, Women in Games, Games for Brands, and Tech World.
Caroline Howes
With a background in media sales and business management, Caroline is a Production Director driven by entrepreneurial spirits. She has delivered an innovative and inspirational range of creative projects, both on and offline.
Having experienced both sides on the project fence, Caroline is acutely client-conscious, a trait that has allowed her to build long standing relationships. She has an eye for finer detail whilst considering the bigger picture. Calm under pressure, engaging, and above all else, she gets things done!
Yasin Akgun
Yasin Akgun is the Marketing Executive for PlayMob, managing all aspects of social media and ensuring people know about the great things we are doing through marketing campaigns. Inspired by PlayMob’s philanthropic philosophy he was attracted to the business and subsequently joined the team.
Yasin is a seasoned blogger of six years who has run popular current affairs blogs including his project Total Insights. Passionate about all things digital Yasin enjoys utilising the latest technology for creative marketing campaigns. In his spare time he produces UK dance music having had a single signed to one of Ministry of Sound’s albums.
Andre Horton
A Graphic Design & illustration graduate whose passion for art has fuelled him with the career goal to become a concept artist, Andre works as a 2D artist, creating concepts and assets for our recent and upcoming games.
His love for art goes way back to his pre-school years where he was encouraged and supported in his efforts to create images. Drawing allows him to create things in the way that he sees them and is proud that he has continued to make steady progress with his creative skills to this day.
Giovanna Ruiu
Giovanna is a Campaign Manager for PlayMob, she manages the campaigns and matches charities and game studios to work together and build fantastic projects. She studied foreign languages and New Media Design, then worked in the youth electronics and video game marketing in Italy before joining the PlayMob team! In her spare time she likes playing games, cooking and looking for great restaurants around London!
Martin Grenfell
Martin has been working with PHP and Ruby on Rails for 6 years. During this time he has built and maintained several large APIs. He is also the author of several well known open source projects including the NERD Tree, the second most popular plugin for the Vim text editor with 100,000 recorded downloads and over 100 forks on Github. While away from computing, he enjoys rock climbing, running and cooking.
Tim Jakob
Tim Jakob is PlayMob’s Financial Director. Tim has over 25 years of board level financial management experience working with PE and VC backed businesses within the technology and online sectors including companies such as iiPAY, European Directories, Monster Worldwide, TMP, and Virgin Interactive Entertainment.’
Our advisors
We have the honour of including the following people on our advisory board:
Bill Liao – Non-Executive Director, PlayMob
Ian Livingstone – Life President, Eidos Games
Ian Baverstock – Ex CEO, Kuju Games & Founder, Tenshi Ventures
Marieme Jamme – President, One Spot Global Solutions
Matt Heiman – Co-Founder, FreeRunner & Founder, Diagonal View Ltd
Jimmy Butchart – SVP Commercial & Content Distribution, Diagonal View Ltd & Media Director, 3WV
Eoghan Jennings – Partner, Parklane Capital
Steve Taylor – Communications & Marketing Expert
Mark Goulston – Vice Chairman, Steele Partners; Author, Amacon & Blogger, Basil and Spice